The Ecosystem Incubator - John Parkinson - From Secrets to Circularity. ''Useless things by art made useful''

It was an absolute honour to interview John Parkinson of Iinouiio .  He takes us through a social history, a passed down secret legacy of the 'shoddy' trade as it was referred to before circularity or cradle to cradle was even the spark of an idea.

200 years of history in the recycling trade that were never spoken of. Up until recent years it was seen as dirty and not common practice to speak of using the old for new.  He mentions Benjamin law and the original history of the trade dating back to 1807 which was clandestine in nature.

Part of the solutions to our problems can be found In the past, in experimentation, in merging the new with the old.  He also talks of locality and how important that is to the circular process - which resonates with our other speakers.

We love the story and how closely related economics really is to trade and innovation.  How it can help but also create its demise depending on its intention.  Johns journey shows how we should see our lives and business as a constant flow with what's so - and how we can fit in with that - making the things that we create commercially viable and have people resonate is one if the main points of his journey. 

He speaks of the intergenerational learning and respect and how we can speak with different generations and learn from both young and old.

This is a longer podcast yet we at The Ecosystem Incubator want to be able to hear the fullest of stories - so do stay with us through to the end for some amazing insight and intergenerational wisdom which is one of our key pillars.